Discuss each of the four foundational ethical concepts and how they relate to marketing.To illustrate and support your discussion,

Unit V PowerPoint Presentation

Instructions

For this assignment, you will create a presentation on the ethical and social impacts on health care consumers. Your audience is a group of marketing interns who are starting a yearlong internship at your organization. They have not yet been exposed to these concepts in their training and you have been asked to give them an overview.

Your PowerPoint presentation must include the following:

  • Discuss each of the four foundational ethical concepts and how they relate to marketing.
  • To illustrate and support your discussion, you must provide a visual example (real-life example or create your own) of a marketing product, tool, or practice that embodies the intent of each ethical concept.
  • Discuss the five domains of social determinants of health (SDOH) and their impacts on marketing.
  • To illustrate and support your discussion, you must provide a visual example (real-life example or create your own) of a marketing product, tool, or practice that considers each the intent of each ethical concept.
  • Include one element to engage the students (perhaps a question you want them to ponder, or a quiz).

Your PowerPoint presentation must be a minimum of nine slides, not including the title and reference slides. You must utilize either the speaker notes or audio narration feature in PowerPoint for each content slide. The notes or narration should not repeat slide content. They allow you to augment, enhance, and personalize the discussion.

You must use a minimum of 3 sources to support your project.  One can be your textbook. All sources must come from the CSU electronic library, and must have citations and references properly formatted in APA Style.

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