15 Nov Discussion: Various types of franchises Discussion: Various types of franchises Consider the course readings about franchising, wholesaling, and retailing. Writ
Discussion: Various types of franchises
Discussion: Various types of franchises
Consider the course readings about franchising, wholesaling, and retailing. Write a paper in which you address the following:
Determine the various types of franchises and provide an example of each to further illustrate distinctions.
Discuss the benefits likely to be sought by franchisees and franchisers as a result of their involvement in a franchise and explain how the evidence supports conclusions.
Describe the issues or problems likely of concern for franchisees and franchisers as a result of their involvement in a franchise.
Classify the types of retail structures that exist worldwide and explain how a retailer’s positioning strategy differentiates it from its competitors—even if selling identical products—and support with scholarly resources and examples.
Identify the three broad categories of institutions that constitute the wholesaling sector by impartially considering evidence and various perspectives.
Demonstrate how wholesaling is being altered by electronic commerce and support claims with relevant examples from scholarly sources. Summarize the power and coordination issues facing retailers and their suppliers, as well as how suppliers respond to retailers’ use of power to influence channel behavior. Assignment Requirements Written communication: Write in a professional manner using APA style and formatting with correct grammar, usage, and mechanics.
Resources: At least 1–3 scholarly references should be provided. A reference list and citations are to be formatted according to APA style and formatting. Length of paper: Write 2–3 double-spaced pages.
Font and font size: Use Times New Roman, 12-point or Arial, 10-point font.
You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.
Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.
Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.
The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.
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